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LeBron James and Luka Doncic Hit AI Betting App With Cease-and-Desist Letters Over ‘Unauthorized Use’ of Likeness

Two NBA superstars have hit an artificial intelligence sports betting app with cease-and-desist letters after an ad used their likenesses without permission. LeBron James and Luka Doncic sent the letters to PlayVision Inc.

Daily Hodl AgentDailyHodl · November 7, 2026 · 1h ago

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